Here at Mighty Ape, we love bringing you the latest and greatest across all our categories, which means we're always on the hunt for the new and different out there. In doing so, we also keep in mind that new and different also applies to all of you as the way you shop changes with time. An example of this is the blossoming culture of socially conscious products and markets that are spreading throughout the world, so we figured we'd take a moment to shed some light on some awesome Socially Conscious products that you can get right here!

What is “Being Socially Conscious”?

Since the Great Recession, people around the world have become far more interested in buying from companies whose values they trust and whose practices follow a certain moral code. This rise of mindful consumption has created a group of companies who are doing their bit to make the world around us a better place. Mighty Ape is involved with several of these companies, check out our top 5 below…

5 Choices You Can Make

1. Frank Stationary

If you haven't heard of FRANK. yet then you're missing an amazing company doing their part for New Zealand.

Inspired by the buy-one-give-one model, FRANK. founders Jason & Jess believe that everyone deserves a fair chance to gain an education. They have seen poverty in 3rd world countries as well as here at home and were compelled to create a business that would impact communities in a positive way. Many young New Zealanders' lack basic school resources and so FRANK. was founded with the intention of providing stationery to those in need.

So for every item you buy they'll give the same item to a child in need. This is a worthy stationery brand to purchase from, swing by and check out the range from FRANK and see what you can do for your community today.

2. Out of Print

Out of Print celebrates the world’s great stories through fashion. Their products feature iconic and often out of print book covers. Some are classics, some are just curious enough to make great t-shirts, but all are striking works of art. Each product is treated to feel soft and worn like a well-read book.

In addition to spreading the joy of reading through their tees and accessories, they acknowledge that many parts of the world don’t have access to books at all. So they are working to change that. For each product sold, one book is donated to a community in need through our partner Books For Africa.

There is a large selection of Out Of Print's range here at Mighty Ape, peruse at your leisure!

3. Green Toys

Green Toys believes the world would be a much better place if everyone said “please” and “thank you", cell phones didn’t ring during movies, and all toys were fun, safe, and made from environmentally friendly materials. Since it’s probably no use holding our breath for those first two, they're concentrating on the toys.

Green Toys Inc. makes an awesome line of classic children’s toys constructed from recycled plastic and other environmentally friendly materials. This helps reduce fossil fuel use and reduce greenhouse gas emissions, improving the overall health and happiness of the planet.

Check out what we've got in-store from Green Toys today!

4. Jute Bags

These bags are more than just a stylish accessory, they're made from Jute which is one of nature's super fibres!

Jute is a natural vegetable fibre and known as “The Golden Fibre” due to its golden silky shine, strength, versatility and the fact it is 100% biodegradable. Grown in India it is the second most important vegetable fibre after cotton for cultivation and various uses. Jute is the most environmentally friendly fibre, from seed to expired fibre. One hectare of Jute plants consumes over 15 tonnes of CO2, several times more than trees.

These bags will be able to be re-used, re-loved and then recycled and will be a great addition to any eco-warriors wardrobe. "Swing by and get your jute bag from Simply Jute today!

5. Wendyl's Green Goddess

Wendyl Nissen left a corporate career editing magazines and moved home to work where she researched traditional old-fashioned recipes for cleaning and, with the help of her son Daniel, they started making them to sell to the greater public. The Wendyl’s range of products are all handmade at the Grey Lynn shop and 100% natural.

The ready-to-use products are unique. Not only can you purchase their environmentally friendly and chemical free products, they also offer you the materials and information you need to make them yourself and create your own uniquely ‘you’ products.

They won’t tell you how to live your life or make you feel guilty. The intention is to educate through their website and books and share all of our recipes so that you can see the benefits for yourself if you make them.

Get started on your new cleaning choice with Wendyl's Green Goddess products today!

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From the Mighty Ape Gorilla's