The proven, frustration-free way to make your business stand out online, from one of North America's leaders on digital marketing for small businesses.
Today, you can launch a website, create social media feeds, and get products and services to market on some of the world's most powerful sales platforms in a matter of hours. But marketing your small business effectively takes some careful thought. In See You on the Internet, Avery Swartz, one of North America's top tech leaders, gives you a failsafe framework to plan and execute a brilliant digital marketing strategy with confidence. And you don't need a technical background to follow it. In five simple steps, you will learn to build your brand, increase your customers, and generate more revenue.
Avery Swartz has spent fourteen years on the ground working directly with hundreds of clients as a web designer, instructor, consultant, and digital advisor. With the aid of real-life stories and examples, she will guide you through the ins and outs of website development, ecommerce, search engine optimisation, social media, email marketing, and online advertising - and you'll be able to track all of your results. See You on the Internet is a clear, friendly, and highly usable guide for anyone in a small business or similar organization to thrive in the digital world.
Author Biography
Avery Swartz is the founder and CEO of Camp Tech, where she and her team offer digital marketing training for small businesses, non-profits, and those curious to learn more about technology. She was ranked number 5 on Search Engine Journal's Top 50 Women in Marketing list. Avery is the resident tech expert on CTV Your Morning, highlighting the latest tech gadgets, apps, and tech news for a national audience. She writes for Chatelaine, Today's Parent and The Globe and Mail on tech topics for modern women, families, and small businesses. Avery has been a Professor at both Ryerson University and Humber College. She lives in Toronto.